The Valley
16 barbers
Valley finalist
United Barbers Club presents
Valley Vs. The Bay
Two regions. One crown. A full day of barber and beauty competition.
- Sunday, March 7, 2027
- Tournament and Battle
- Federico Beauty Institute
- 1515 Sports Drive, Sacramento, California
32 BARBERS. $1,000 GRAND PRIZE. ONE YEAR OF BRAGGING RIGHTS.
Registration
Tickets & competition entry
Rep the Valley — RegisterRegister to represent Sacramento and the Valley in the regional tournament.Rep the Bay — RegisterRegister to represent the Bay Area in the regional tournament.Register for open battlesEnter the open barbering and beauty competitions.General Admission — Get TicketsPurchase general admission tickets to experience Valley Vs. The Bay.
01 / The return
The rivalry returns
After a successful debut approximately six years ago, United Barbers Club is bringing Valley Vs. The Bay back—uniting regional pride, serious competition, and the creativity of the barber and beauty community.
Sixteen barbers representing the Valley and sixteen representing the Bay Area will compete for the opportunity to bring the crown home. Alongside the main tournament, open barber and braid competitions will give more artists their moment to showcase their skills and leave with hardware.
Come to compete, discover talent, connect with industry professionals, or cheer for your region. This is where reputations are built—and the next chapter of an annual tradition begins.
02 / The regional tournament
The main event:
Represent your region
You’ve put in the hours behind the chair. Now put your skills on the line.
The regional elimination tournament begins with 16 Valley barbers and 16 Bay Area barbers. Each region competes until one finalist remains on each side.
Then it’s Valley Vs. The Bay in the championship showdown.
One barber will earn the crown, the $1,000 cash grand prize, and a full year of bragging rights for the region they represent.
The Valley reaches beyond Sacramento. Barbers from surrounding Valley cities and communities are invited to step forward and represent their area.
The Bay
16 barbers
Bay finalist
Championship showdown
$1,000
The championship crown and one year of regional bragging rights
- Tournament entry
- $150 per competitor
- Tournament field
- 32 competitors — 16 per region
Competition rules, judging criteria, and check-in requirements will be provided with registration details.
03 / The open competitions
The undercard:
Open Barber & Braid Competitions
The main event headlines the day, but there’s more talent to celebrate.
Separate open competitions will showcase speed, precision, technique, and creativity, with first-, second-, and third-place trophies planned for each category.
Proposed categories
- 01
Fastest Cut
- 02
Best Taper
- 03
Best Braids
- 04
Creative Braids
- 05
Freestyle Design
1st · 2nd · 3rd place trophies planned
These competitions will take place at the same venue during the event, giving attendees more opportunities to watch artists work and competitors more opportunities to make their mark.
Final categories, entry fees, time limits, and requirements will be announced.
04 / The community
Come for the competition.
Connect with the community.
Meet barbers, cosmetologists, braiders, makeup artists, students, shop owners, and brands from across the region.
Watch different approaches to the craft. Meet someone whose work you’ve followed. Discover a product, build a relationship, and support the artists putting their skills to the test.
Whether you’re established in the industry or preparing to enter it, there’s a place for you here.
05 / Vendor opportunities
Vendors:
Put your business in the room
Bring your products, services, and brand directly to a gathering of barber and beauty professionals, students, and supporters.
Valley Vs. The Bay offers an opportunity to introduce your business, demonstrate what makes it valuable, and connect face to face with the people you serve.
Interested in exhibiting? Inquire about vendor space, pricing, availability, and setup details.
06 / Sponsorship opportunities
Sponsors:
Help build the tradition
Support an event that gives regional talent a platform and brings the barber and beauty community together.
We welcome conversations with brands and businesses interested in supporting the competition, connecting with attendees, and becoming part of Valley Vs. The Bay’s return.
Contact United Barbers Club to explore sponsorship opportunities, available recognition, and ways your business can participate.
07 / Event history
Where the rivalry began
Valley Vs. The Bay is returning after its successful debut approximately six years ago. The next chapter of an annual tradition begins.
08 / Promotional artwork
Spread the word
Who’s bringing
the crown home?
The Valley is coming to represent. The Bay is coming to prove a point.
Be there when the rivalry returns.
- Sunday, March 7, 2027
- Tournament and Battle
- Federico Beauty Institute
- 1515 Sports Drive, Sacramento, California