From Livecast to Culture in Motion
During the COVID-19 pandemic, when government restrictions forced many barbershops and salons to suspend operations, Timmel and Lonnie began producing a weekly Instagram Livecast.
Their purpose was simple: keep hair professionals informed, connected, encouraged, and motivated during an unprecedented period of uncertainty.
The conversations addressed real challenges facing the industry and quickly developed a dedicated audience of viewers and supporters.
What began as a virtual conversation evolved into a broader media platform, eventually expanding into live, on-location podcast productions at barber battles, expos, and industry events.
Their interviews have featured everyone from dedicated professionals working behind the scenes to highly recognized celebrity barbers, giving audiences access to valuable stories, industry perspectives, and firsthand experiences.
Today, that evolution continues through the Culture in Motion Podcast, the official media platform of United Barbers Club.